CTD has officially opened the doors to its new flagship Birmingham branch, unveiling a modern trade-focused store concept designed to deliver greater convenience, product choice and value for tilers, contractors and trade professionals across the region.
Located in Minworth, Sutton Coldfield, the new branch marks a significant milestone in CTD’s ongoing transformation and provides a blueprint for the future direction of the business.
The launch event took place on Thursday 14th May and welcomed local traders, suppliers and industry partners to explore the new-format store, meet the team and experience first-hand CTD’s refreshed approach to customer service and trade retail.
Designed with speed, accessibility and efficiency in mind, the new store layout places essential trade products such as a variety of tiling tools and materials at the forefront of the customer journey, making it easier for professionals to access the products they need quickly and cost-effectively.
Alongside an extensive range of trade essentials, customers can also browse a carefully curated tile collection in-store, with CTD’s wider product portfolio available online for delivery direct to site or collection in branch.
The Minworth branch also introduces a more streamlined, trade-centric shopping experience, replacing the more traditional retail showroom model with a practical format tailored to the day-to-day needs of installers and contractors.
Sam Bucknall, Director of CTD, said: ‘Opening our new Birmingham flagship branch is an important moment for CTD and a clear statement about where the business is heading. We wanted to create a store that genuinely works for today’s tradespeople, one that combines product availability, convenience, value and expert support all under one roof.
‘This new format reflects the changing needs of the market and gives customers faster access to the products they use every day, while still offering the product choice and service CTD has long been known for. The response from suppliers, customers and the local trade community has been incredibly positive.’
The branch has been strategically located within one of the region’s busiest trade hubs, providing easy access for customers working across Birmingham, Coventry, Warwickshire, Walsall, Dudley and the wider Midlands area.
CTD says the new flagship store is the first of several planned investments as the company continues to strengthen its national presence, with further new locations already underway.
The opening also reflects CTD’s renewed focus on customer relationships, competitive pricing and expanded supplier choice, with a broader range of leading brands and trade essentials now available both in-store and online.
Visitors attending the launch were invited to tour the branch, meet the new management team and take advantage of exclusive opening offers and promotions for registered trade customers.
Sam added: ‘This is about more than just opening a new store, it’s about rebuilding confidence in the brand and showing customers what the new CTD stands for. We’re investing in our stores, our people and our service, and this flagship branch is a strong example of that commitment.’
For more information about CTD, visit www.ctdtiles.co.uk.
