Larsen is delighted to announce the launch of its latest and most comprehensive literature, The Specification Guide for Tiling. This follows many months of hard work within the company.
The Specification Guide has been designed totally with the customer in mind from the retail partner to the contractor, from the architect to the developer. It has been produced not only to help promote the whole range, but also to provide customers with the most up to date installation and technical information.
With over 40 years manufacturing experience, Larsen certainly knows the value of high quality literature and point of sale material, as well as the investment needed to remain relevant in this ever changing and evolving market.
Changes in tile size and tile types, areas of installation or substrates to fix on have all led to numerous new innovations but with these it’s important that literature is available to help promote and support individual products.
“I hope you will see from the depth of this brochure of over 70 pages our commitment to the industry, as we continue to raise standards across everything we do,” says Paul Luff national sales & marketing manager.
Paul Luff explains: “Literature is extremely important to the success of the range. We are seeing excellent sales growth and customer loyalty, which means we must continue to pay back and invest in the business for the benefit of our customers. Already this year we have launched two new levelling compounds and a hybrid primer. We have our 2 in 1 waterproof anti-crack mat utilising all the latest technology, which we are launching this month and a very exciting additional levelling compound to be launched soon. We have also added some ancillary products. All of this work needs the support of high quality, comprehensive and modern literature.”
Further information can be obtained from www.larsenbuildingproducts.com or by phoning 028 9077 4000
